Social Network Integration

To say that Facebook and Twitter are popular is a huge understatement. These social networking services are changing the way that mobile users connect with friends, family, or millions of fellow humans following their daily activities.

Beyond allowing the ZOS platform to interact with opted-in mobile devices, the ZOS Mobile Client functions as a Universal Inbox, a channel for organizations and mobile users to share a variety of types of content−E-mail, SMS, platform-integrated geo-messages, rich-formatted HTML, photos, attachments, hyperlinks, and navigation points to places of interest.

When mobile users receive an advertisement about a sale or a group discount at a restaurant, they might want to let their friends in on the deal. The mobile client allows users to send Facebook status updates and Twitter messages on any of the "Big Three" smartphone platforms−iPhone, Android and Blackberry. So they can let their friends and followers know where they are and what they’re up to.